Ndk] Marketing Product Manager, Nidecker Snowboards

Rolle, Waadt, Switzerland

Job Description

\\n We are seeking a passionate and dynamic Marketing Product Manager to lead the development, positioning and promotion of Nidecker Snowboard Bindings including the Supermatic in the market. The ideal candidate will have a deep understanding of snowboarding culture, marketing expertise and product management skills, with the ability to drive successful product launches and growth strategies.

This role is available immediately and is based at our HQ in Rolle (Switzerland) where the NDK Group manages some of the best snowboarding brands in the world - Nidecker, Jones, YES., Now & Flow. For more information, please visit our website.

Tasks

Product Strategy and Positioning:
  • Work with the Brand Lead, R&D, and Design teams to create a cohesive strategy for Nidecker Snowboard Bindings.
  • Analyze market trends, customer preferences, and competitor offerings to guide product development and pricing.
  • Gather feedback from customers and pro-riders to improve product development.
Project Development Management:
  • Lead the planning and pricing of our Bindings product line.
  • Oversee project planning, execution, and delivery within budget and timelines.
  • Promote a collaborative environment for knowledge sharing and creative problem-solving.
Marketing Campaigns and Content:
  • Collaborate with the Brand Lead and Marketing Manager to create and manage marketing campaigns across various channels (digital, social media, websites, events).
  • Work with creative teams to produce engaging content, including videos, images, and stories highlighting our Bindings.
  • Provide sales teams with the necessary tools to effectively communicate product features and benefits.
Go-to-Market & Sales Enablement:
  • Create and execute go-to-market plans for new Bindings products, seasonal collections, and limited releases.
  • Collaborate with sales teams to ensure successful product introductions.
  • Design and manage retail displays, packaging, and materials.
  • Monitor key performance metrics and refine marketing strategies.
Requirements
  • Bachelor\\xe2\\x80\\x99s degree in marketing, business, or a related field.
  • Proven product marketing experience, preferably in the outdoor or sports industry.
  • Understanding of market dynamics and consumer behavior.
  • Passion for snowboarding culture is a plus.
  • Creative thinker with a focus on storytelling and content creation.
  • Proficiency in digital marketing, social media, and analytics.
  • Collaborative team player with cross-functional abilities.
  • Fluent in English and French (written & spoken).
Nidecker Group

The Nidecker Group is home to the most innovative and inspirational action sports brands: Nidecker, Yes., Jones, Now, Flow. We create, operate, and accelerate industry-leading brands internationally with one goal: to inspire and enable athletes to lead the progression of their sport.

Founded in 1887 in the Swiss Alps and one hundred percent family owned, every generation has been fuelled by a passion for innovation and action sports. We began our story as master craftsmen, making wooden wheels and tables before moving on to sleds and cross-country skis. In 1912 we started manufacturing alpine skis, then water skis, monoskis and finally snowboards in 1984. Today, we are the oldest action sports company in the world and have built highly successful brands, which have played an integral role in the evolution of every industry in which we\\xe2\\x80\\x99ve been involved for over five generations.\\n \\n \\n \\n \\n \\n

\\n\\n Nidecker Group\\n \\n\\n

\\n

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Job Detail

  • Job Id
    JD1623608
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Rolle, Waadt, Switzerland
  • Education
    Not mentioned