\\n Applicants from Switzerland and Germany are both welcome, as this position can be filled either in Steinhausen (Switzerland) or Berlin (Germany).
We are seeking a dedicated Category Manager to join our dynamic Marketing & Omnichannel department within Sonova Audiological Care. In this pivotal role, you will be responsible to manage, drive and expand a dedicated part of the product and service portfolio. Furthermore, by leveraging your business acumen, commercial background and data-driven mindset, you will actively manage and steer the category performance from Marketing to Sales, support local and global deployment of products and services within the assigned category, monitor the sales forecast and actuals.
Your tasks
Develop a strategic mid- to long-term plan for category development
Serve as the primary contact person for the assigned category for both local markets and corporate stakeholders
Actively manage the product lifecycle and category, making updates based on consumer insights, sales analysis, and local market feedback
Identify opportunities and gaps in the category portfolio through portfolio analysis and propose new products and service offerings accordingly
Create an exit plan for unsuccessful products and services
Influence pricing strategies to optimize category performance and maximize returns
Prepare comprehensive go-to-market strategies and packages for the category\\\'s products and services
Develop promotional tactics, including packages and other marketing materials, to drive sales within the category
Conduct thorough analyses assessing the category performance, incl. KPI tracking, sales, basket and channel analysis
Analyse data and insights to report against industry and consumer trends regarding the category products\\\' and services\\\'
Effectively share category performance best practices and drive implementation across local markets
Provide guidelines for in-store and online product displays
Create training materials and other marketing and sales assets necessary to effectively commercialize products within the category
Your profile
University degree in marketing, business administration or similar field of study
4+ years\\\' of working experience in marketing, product marketing or category management
Data driven mindset with strong quantitative skills and thorough problem-solving abilities
Ability to build a strong network with different stakeholders in both the local markets and in the HQ in St\\xc3\\xa4fa
Solution-oriented workstyle with the ability to work independently and drive topics forward
Strong MS Office skills
Fluency in English, both written and spoken
Our offer
We can offer you a new challenge, with interesting tasks and much more - including an open corporate culture, flat hierarchies, support for further training and development, opportunities to take on responsibility, an excellent range of foods, sports and cultural facilities, attractive employment conditions, and flexible working time models in various roles. Employment level: 80 - 100%.
Marcel Huber, Talent Acquisition Manager, is looking forward to receiving your complete application (cover letter, CV, references and certificates) via our online job application platform.
For this vacancy only direct applications will be considered.
We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate\\xe2\\x80\\x99s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.\\n \\n \\n \\n \\n \\n